Mental models for understanding history, economics, and strategy

This is a working list of models used in Logic Atlas cases. Some already have full pages; others are planned.

Cognition, Biases & Reasoning

  • Cognitive biases (general)
  • Confirmation bias
  • Motivated reasoning
  • Availability heuristic
  • Representativeness heuristic
  • Anchoring & adjustment
  • Hindsight bias
  • Overconfidence
  • Survivorship bias
  • Selection bias
  • Fundamental attribution error
  • Halo effect
  • Sunk cost fallacy
  • Status quo bias
  • Loss aversion
  • Endowment effect
  • Framing effects
  • Dunning–Kruger effect
  • Narrative fallacy
  • Clustering illusion / pattern over-detection
  • Induction vs deduction
  • Correlation vs causation
  • Confounders / omitted variable bias
  • Reverse causality

Probability, Distributions & Uncertainty

  • Basic probability
  • Bayes’ rule / Bayesian updating
  • Base rate neglect
  • Expected value
  • Variance / standard deviation
  • Normal distribution (bell curve)
  • Power laws (heavy tails)
  • Pareto distribution
  • Regression to the mean
  • Law of large numbers
  • Risk vs uncertainty (Knightian)
  • Risk aversion / risk preference
  • Kelly criterion

Decision Theory & Game Theory

  • Credible commitment
  • Principal–agent problem
  • Expected utility
  • Opportunity cost
  • Trade-offs and constraints
  • One-way vs two-way door decisions
  • Value of information
  • Option value / optionality
  • Marginal thinking
  • Prisoner’s dilemma
  • Stag hunt
  • Coordination games
  • Chicken / brinkmanship
  • War of attrition
  • Tragedy of the commons
  • Public goods game
  • Signaling
  • Screening
  • Cheap talk
  • Commitment strategies
  • Credible vs non-credible threats
  • Reputation in repeated games

Systems & Complexity

  • Goodhart’s law
  • Systems thinking (general)
  • Stocks and flows
  • Reinforcing (positive) feedback loops
  • Balancing (negative) feedback loops
  • Delays and lags
  • Non-linearity
  • Thresholds / tipping points
  • Path dependence
  • Lock-in & increasing returns
  • Emergence
  • Bottlenecks / constraints
  • Chokepoints
  • Second-order effects
  • Unintended consequences
  • Map vs territory
  • Slowly, then all at once

Incentives, Institutions & Power

Markets, Trade & Microeconomics

  • Price elasticity of demand
  • Price elasticity of supply
  • Cross-price elasticity
  • Income elasticity
  • Inflation
  • Deflation
  • Tax incidence
  • Deadweight loss
  • Externalities (positive / negative)
  • Public goods vs common-pool resources
  • Pigouvian taxes / subsidies
  • Coase theorem
  • Information asymmetry
  • Market power / natural monopoly
  • Price discrimination
  • Two-sided / platform markets
  • Comparative advantage
  • Consumer surplus / producer surplus
  • Gains from trade
  • Terms of trade
  • Tariffs
  • Quotas
  • Non-tariff barriers (sanctions, export controls, standards)
  • Trade agreements (FTA, customs union, common market)
  • Offshoring & global value chains
  • Dutch disease

Growth, Development & Distribution

  • Catch-up growth
  • Capital deepening vs total factor productivity
  • Diminishing returns to capital
  • Convergence vs divergence
  • Poverty traps
  • Informal / shadow economy
  • Industrial policy
  • Income vs wealth inequality
  • Gini coefficient

Public Finance & Policy

  • Tax base vs tax rate
  • Laffer curve
  • Progressive vs flat vs regressive taxation
  • Debt-to-GDP ratio (debt sustainability framing)
  • Seigniorage & inflation tax
  • Time inconsistency
  • Deficit bias

Monetary & Financial Systems

  • Real vs nominal (rates, wages, GDP)
  • Productivity & potential output (output gap)
  • Stagflation
  • Credit cycle (boom → leverage → bust → deleveraging)
  • Leverage
  • Liquidity vs solvency
  • Lender of last resort
  • Bank runs
  • Deposit insurance
  • Shadow banking
  • Phillips curve (short-run, and breakdown)
  • Automatic stabilizers
  • Balance of payments (current vs capital/financial account)
  • Real exchange rate (competitiveness)
  • Capital controls
  • Impossible trinity / trilemma
  • Twin deficits
  • Currency peg / currency board
  • Sudden stop
  • Currency crisis (devaluation / default dynamics)
  • Original sin (borrowing in foreign currency)
  • Monetary base / high-powered money
  • Broad money (deposits)
  • “Loans create deposits” / endogenous money
  • Bank balance sheet basics (assets, liabilities, equity)
  • Reserve requirements & interbank settlement
  • Policy interest rate
  • Open market operations
  • Standing facilities
  • Quantitative easing
  • Government deficits, bonds & monetization (“printing money”)
  • Seigniorage
  • Shadow money / private money (repo, MMFs, Eurodollars etc.)

Epistemics, Heuristics & Forecasting

  • Models as simplifications
  • Falsifiability
  • Overfitting vs underfitting
  • Steelmanning vs strawmanning
  • Inside view vs outside view
  • Reference class forecasting
  • Expert consensus vs outlier views
  • Heuristic concept
  • Occam’s Razor
  • Probabilistic forecasts
  • Calibration
  • Brier score
  • Scenario planning
  • Base rates and priors

History & Politics

  • State capacity
  • Legitimacy vs coercion
  • Security dilemma
  • Balance of power
  • Rentier state
  • Developmental state
  • Failed state
  • Veto players
  • Median voter theorem
  • Overton window
  • Deterrence
  • Hegemonic stability
  • Alliance politics (balancing vs bandwagoning)
  • Interstate war vs civil war
  • Preventive war
  • Insurgency / guerrilla warfare
  • Coup d’état
  • Revolution
  • Core–periphery
  • Extractive vs inclusive institutions
  • Spheres of influence
  • Resource mobilization
  • Political opportunity structure
  • Framing
  • Collective-action tipping points
  • Demographic transition
  • Age structure (youth bulge vs aging society)
  • Urbanization

Media, Propaganda & Information Systems

  • Medium is the message (McLuhan)
  • Media ecology (structure of communication environments)
  • Agenda-setting (what to think about)
  • Manufacturing consent / propaganda model
  • Gatekeeping and news selection
  • Disinformation vs misinformation
  • Spiral of silence
  • Filter bubbles & echo chambers
  • Information cascades
  • Virality & memetics
  • Information warfare / psychological operations

Meta-Thinking & Named Models / Laws

  • Reasoning from first principles
  • Reasoning by analogy (and limits)
  • Assumption mapping
  • Red teaming / adversarial thinking
  • Habits vs one-off decisions
  • Fast vs slow thinking
  • Working memory limits
  • Attention as scarce resource
  • Identity-protective cognition
  • Inversion
  • Margin of safety
  • Circle of competence
  • Compounding / exponential growth
  • Red Queen effect
  • Innovator’s dilemma
  • Creative destruction
  • Lindy effect
  • Skin in the game
  • Chesterton’s fence
  • Murphy’s Law
  • Parkinson’s Law
  • Window of opportunity

Firm Strategy & Competition

  • Succession risk / Buddenbrooks effect
  • Concentration risk
  • Porter’s Five Forces
  • Value chain analysis
  • Disruptive innovation (Christensen)
  • Business model innovation
  • Unit economics
  • Market segmentation & positioning
  • Moats (durable competitive advantage)
  • Switching costs (customer lock-in)
  • Network effects as competitive advantage
  • Kill chain

Long-Run Historical Drivers

  • General-purpose technologies (GPTs)
  • Energy regimes (biomass → coal → oil → renewables)
  • Globalization waves
  • Resource curse / resource abundance
  • Population growth & Malthusian constraints
  • Institutional path dependence
  • Geography & transport costs

Playbook - Sun Tzu – The Art of War

  • deception and surprise
  • attacking weaknesses / avoiding strengths
  • terrain, logistics, and positioning
  • speed, morale, and timing

Playbook - The Prince

  • how rulers / CEOs gain and keep power
  • fear vs love / respect
  • managing elites, coups, and factional politics
  • patronage, purges, and legitimacy

Playbook - Marketing Warfare

  • offensive vs defensive strategy
  • flanking moves and guerrilla positioning
  • attacking the leader vs owning a niche

Playbook - 7 Powers

  • scale economies
  • network economies
  • counter-positioning
  • switching costs
  • branding
  • cornered resource
  • process power

Playbook - On War

  • friction and “fog of war”
  • center of gravity (what really matters)
  • war as continuation of politics

Playbook - Crossing the Chasm

  • early adopters vs early majority
  • the “chasm” between visionary users and pragmatic buyers
  • beachhead strategies